About

FOCUSED ON
URBAN LIVING

Instead of directing development outward, infill helps utilize existing parcels, lots, and buildings. At Insoho, we focus on bringing a mix of new residential opportunities to existing, mature communities in transit-rich areas of Toronto.

WHO WE ARE

Over 50 years ago George Herczeg, who came to Canada in 1948, founded a real estate development company that became known for its revitalization and transformation of many Toronto neighbourhoods. Upon his passing in 2010 the City of Toronto recognized his accomplishments and contributions to the city and named a pedestrian walkway next to his office in his honour.

Today, Ron Herczeg, who joined his father after a career with a US brokerage firm, continues to pursue many of the same urban renewal principles and beliefs. INSOHO, is the evolution of Inaugural Source Homes and has also become synonymous with award nominated housing and condominium projects throughout the city. INSOHO believes in implementing the same principles of urban renewal and rejuvenation that were the founding principles of the company.

WHAT IS INFILL?

Infill housing is the process of building brand new homes on older lots in developed neighbourhoods. It allows you to have a new home in an existing neighbourhood, giving you the benefits of a mature neighbourhood with all the luxury of a new home.

There are many benefits to infill building, including:

  • Sustainable, eco-friendly development, conserves land and reduces development resources
  • Combats suburban sprawl, reducing the need for automobiles for commuting and errands
  • Closer proximity to public transit reducing use of single vehicles, thereby reducing emissions
  • Increases property values and restores economic vitality by redevelopment of underutilized parcels of land
  • Reduces development on farmland and the need for more highways

WHY WE BUILD URBAN COMMUNITIES

We build these communities because we are committed to the elimination of suburban sprawl. It allows us to revitalize areas in the city and promote growth, liveliness, and healthy living.

This development process is better for the environment as it doesn’t require any additional land development which means the city can grow newer without expanding outward. You can stay close to the amenities you love in the city without the need to relocate, thanks to infill housing.

EVERYTHING OLD IS NEW AGAIN

PLUS...

Infill housing lets you stay close to the amenities you love in the city.

SUSTAINABILITY

Sustainability is an important value to Insoho because it recognizes the responsibility we have towards the environment, society, and future generations. By adopting sustainable practices in our projects, we strive to minimize our carbon footprint and reduce the negative impact on the natural world.

We prioritize energy efficiency, renewable resources, and eco-friendly materials in our buildings to create healthier, more environmentally conscious spaces. Along with striving to make energy efficient homes, we prioritize neighbourhoods that are walkable, and transit oriented which minimizes the overall carbon footprint of the neighbourhood.

Moreover, we understand the significance of community well-being and actively engage with local stakeholders to ensure our developments contribute positively to the social fabric in which they are embedded. Ultimately, our commitment to sustainability reflects our belief that responsible development is not only feasible but also essential for fostering long-term economic growth, resilience, and a better quality of life.